DIGITAL CAMPAIGNS FOR NOT-FOR-PROFITS & AMATEUR SPORTS CLUBS
Goal: To learn how to develop a digital presence and use social media effectively.
Length: 1 – 1.5 hours
Format: Seminar style PowerPoint presentation
Handout: Detailed handout provided
- Circles of Communication
- Components of a digital presence
- Why is social media important?
- Must haves, should haves and wants
- Using Facebook groups
- Communicating with members
- Promoting club or not-for-profit
- Content guidelines
- Summary and takeaways